At MoMineral, we create natural, organic beauty products. They're not only effective, but also light and comfortable to wear and free from ingredients that often irritate the skin.

Our range of natural beauty products harnesses plant-based goodness to help you look and feel your best. As well as evening out skin tone and providing flawless coverage, our products can help to soothe, heal and repair your skin and hair.

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Our mineral foundations are named after the word 'beauty' in 25 languages. This reflects our belief that no-one should be excluded by the beauty industry because of their skin colour or type.

We launched MoMineral to provide exceptional, colour-matching makeup for women with dark skin, who were underrepresented in the market. Since then, we've grown to become a fully inclusive brand with 25 shades of mineral foundation available for all skin tones, from dark to fair.

Our range is hypoallergenic and developed to work effectively for all skin types. For those with sensitive or mature skin, or acne, psoriasis and eczema - MoMineral products are gentle and kind for everyone.

On top of that, our makeup and skin care products are cruelty-free, GMO-free, halal and vegan (except for the Beard Balm, which contains beeswax).

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Browse our range of mineral makeup and natural skincare, hair care and beard care products.

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